The beauty and the ‘harmony of the face are conferred mainly by the area of the cheekbones, nose, lips and chin. The dimensions and relationships of these parts of the face determines the beauty and charm of the face. The profile of the cheekbone is, in particular, very important to the concept of beauty: in fact, a cheekbone “flat” or very marked gives the face a little interesting and helps to make the aged face.
One of the least publicized signs of aging is volume loss in the cheek area from a combination of fat and bone absorption. This results in sagging skin and hollowing that increases slowly over time. Faces deflate with age as the skeletal structure thins and the cheekbones recede and get smaller. The medial fat pad, which gives young cheeks plumpness, thins out and moves down with the pull of gravity. And collagen production slows, so skin is no longer as thick and firm as it was.
To meet the needs of those with sagging cheeks, there is now an injectable filler, “Hyaluronic acid”, specifically designed for the cheek area for face filling. It recently won FDA-approval for this purpose.
The hyaluronic acid (HA) is like Restylane. The difference is that hyaluronic lasts in the cheeks for up to two years while Restylane is viable for a much shorter time period. hyaluronic is approved and used in 73 countries including U.S. , earning a good reputation for restoring cheek volume.
A hidden bonus of the hyaluronic acid is that while injecting it adds volume to the cheeks, it also softens and helps lift the folds by the mouth. Hyaluronic acid gel contains lidocaine to numb pain and is meant to be injected at a deep level on top of the cheek bones.